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The Power of Rare

Victoria Jackson revolutionized the beauty industry in the 1980s and ’90s with her “no make-up” approach to make-up and ultimately made Victoria Jackson Cosmetics into a billion-dollar global brand. But her greatest test of the power of rare didn’t come until her daughter, Ali, was diagnosed with neuromyelitis optica, or NMO—a rare, life-threatening autoimmune disease—and Victoria, driven by a mother’s love, set out to find a cure for her daughter.

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Praise for the Power of Rare

Gloria Steinem

Victoria Jackson has been funding and creating circles instead of hierarchies

I have watched for a decade as Victoria Jackson has been funding and creating circles instead of hierarchies and has brought a new and unprecedented collaboration between NMO researchers, drug companies not prone to collaboration, and otherwise isolated patients.
The Power of Rare
2018-05-25T19:35:31+00:00
I have watched for a decade as Victoria Jackson has been funding and creating circles instead of hierarchies and has brought a new and unprecedented collaboration between NMO researchers, drug companies not prone to collaboration, and otherwise isolated patients.
Maria Shriver

an important story about a mother’s push to transform the world of biomedical research

This is an important story about a mother's push to transform the world of biomedical research, Victoria Jackson's book is a reminder that power lives all around us, often in the most unlikely places.
The Power of Rare
2018-05-25T19:37:09+00:00
This is an important story about a mother's push to transform the world of biomedical research, Victoria Jackson's book is a reminder that power lives all around us, often in the most unlikely places.
Tony Robbins

the gripping story of how Victoria Jackson drew from the desperation to save her daughter from a life-threatening illness and used inspiration to create a revolutionary blueprint

I once said that it takes either desperation or inspiration to transform vision into reality. The Power of Rare is the gripping story of how Victoria Jackson drew from the desperation to save her daughter from a life-threatening illness and used inspiration to create a revolutionary blueprint for curing rare and common diseases alike.
The Power of Rare
2018-05-25T19:41:36+00:00
I once said that it takes either desperation or inspiration to transform vision into reality. The Power of Rare is the gripping story of how Victoria Jackson drew from the desperation to save her daughter from a life-threatening illness and used inspiration to create a revolutionary blueprint for curing rare and common diseases alike.

The Power of Rare is equal parts science and inspiration.

The Power of Rare is equal parts science and inspiration. In her urgent drive to help her daughter, Victoria Jackson not only transformed the competitive world of biomedical research, but also created a new medical model for generations to come.”
The Power of Rare
2018-03-08T20:34:59+00:00
“The Power of Rare is equal parts science and inspiration. In her urgent drive to help her daughter, Victoria Jackson not only transformed the competitive world of biomedical research, but also created a new medical model for generations to come.”

Victoria Jackson is one of my closest friends and one smart strong woman.



“I don’t read books, I’m way too busy for that, but if I did I’d read this one. Victoria Jackson is one of my closest friends and one smart strong woman. Even when she texts me I read it over and over again because it’s so well written. So I feel I can say with 100% confidence if you read this book you will learn something and see why I love and admire her so much.”

The Power of Rare
2018-03-08T20:40:12+00:00
“I don’t read books, I’m way too busy for that, but if I did I’d read this one. Victoria Jackson is one of my closest friends and one smart strong woman. Even when she texts me I read it over and over again because it’s so well written. So I feel I can say with 100% confidence if you read this book you will learn something and see why I love and admire her so much.”
Copyright © 2018 · Victoria Jackson
collage image courtesy of @amyallisongray